AI image prompts for social media are briefs that name the platform, ratio, safe zone, brand palette, and any text word for word. Type "instagram post about coffee" and you get a stock-looking square with no room for a caption sticker. The fix is a prompt that carries the platform spec and the brand spec every time. Here are 45 that do, written for ChatGPT Images 2.0 and adaptable to Nano Banana and Midjourney.
What Makes Social Media Image Prompts Work
A social post has a fixed ratio, app controls covering parts of the frame, and a brand to match. Generic prompts ignore all three.
Name the platform and the ratio first. "Instagram feed, 4:5 ratio" changes how the model composes the frame. ChatGPT Images 2.0 supports 3:1 to 1:3, which covers every format here.
Reserve the safe zones. Stories, Reels, and TikTok cover the top and bottom of a 9:16 frame with usernames, captions, and buttons, so keep the top and bottom 250px empty. Feed posts keep everything inside a 10 percent margin. Sizes are in the table below.
Lock the palette with placeholders. [BRAND HEX 1] background, [BRAND HEX 2] accent, [BRAND HEX 3] text. The model treats a hex code as a target, not a measurement, but naming three colors stops it inventing a fourth.
Describe type in words and quote the text. "Heavy geometric sans-serif, all caps" works; a named font may not. ChatGPT's in-image text is readable and reliable when it is short: every [SHORT ...] placeholder below means under 8 words, exact words in quotes.
Say what to leave out. "No stock-photo smiles, no logos, no extra text, no HDR glow" is negative prompting, and it removes the clutter that makes AI posts look like AI posts.
The AI prompt generator and the visual-only image prompt generator write these from a sentence. For the wider playbook, start with 50 ChatGPT image prompts; for captions and strategy rather than images, the companion AI prompts for social media covers the text side.
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Generate at the ratio, then export at the pixel size. ChatGPT outputs up to 2K, so nothing here needs upscaling.
| Platform | Size | Ratio | Notes |
|---|---|---|---|
| Instagram feed (portrait) | 1080 x 1350 | 4:5 | Most screen in the feed |
| Instagram square | 1080 x 1080 | 1:1 | Safe default for grids and reposts |
| Instagram Stories and Reels | 1080 x 1920 | 9:16 | Keep the top and bottom 250px clear |
| LinkedIn link image | 1200 x 627 | 1.91:1 | Preview for shared links |
| LinkedIn square post | 1080 x 1080 | 1:1 | Best for stat cards and quotes |
| X post image | 1600 x 900 | 16:9 | Keep text in the center 80 percent |
| X header | 1500 x 500 | 3:1 | ChatGPT's widest ratio; profile photo overlaps the lower left |
| TikTok cover | 1080 x 1920 | 9:16 | Grid shows a center crop; keep the title mid-frame |
Keep Every Post On-Brand: The Style Anchor
ChatGPT does not remember last week's image unless you reference it in the same conversation or paste the same style block. The fix is a style anchor: palette, type, lighting, and composition rules in one block, pasted verbatim above every prompt.
STYLE ANCHOR (paste above every prompt)
Palette: background [BRAND HEX 1], accent [BRAND HEX 2], text
[BRAND HEX 3]. No other saturated colors.
Type: headlines in a heavy geometric sans-serif, all caps; small
text in a light sans-serif.
Lighting: soft diffused daylight from the upper left, gentle
shadows, no harsh flash, no HDR glow.
Composition: one focal subject, generous negative space, all text
and key elements inside a 10% margin from every edge.
Finish: matte, natural color, no watermark, no extra text.On paid plans, Thinking mode generates up to 8 coherent images from one request, so a carousel or a week of posts comes out matching. On the free plan, run them one per message in a single conversation. The fuller method is in keep AI images on-brand.
Define the style anchor: palette hex codes, font style in words, lighting direction, and composition rules. Save it as a snippet.
List 7 post ideas, one per day, with the platform and ratio next to each.
Write one prompt per idea. Paste the anchor at the top unchanged and change only the subject, ratio, and quoted text.
Generate them as one batch in Thinking mode (up to 8 per request on paid plans), or one per message in the same conversation on the free plan.
Check every image for spelling, text position, and safe margins. Fix a single wrong word with the selection brush.
Export each image at the pixel size from the table above and load it into your scheduler.
Instagram Feed Posts (1–8)
Feed posts live at 4:5 or 1:1. Here is the gap between a vague ask and a prompt that lands.
instagram post about coffee
Instagram feed, 4:5 ratio. Overhead flat-lay of a ceramic pour-over coffee setup on a [BRAND HEX 1] linen cloth: dripper, kettle, one filled cup, a few whole beans. Soft window light from the upper left, gentle shadows. 50mm at f/5.6, everything in focus. One [BRAND HEX 2] accent on the cup rim. Keep everything inside a 10 percent margin. No text, no logos, no steam effects, no clutter.
1. Flat-Lay Product Post
Instagram feed, 4:5 ratio. Overhead flat-lay of [PRODUCT] on a
[BRAND HEX 1] paper backdrop with three small props, one in
[BRAND HEX 2]. Soft upper-left window light, calm. 50mm at f/5.6,
all sharp. Product inside a 10% margin. No text, no logos, no
clutter.What you'll get: A clean overhead shot with one on-brand accent.
Variation: Swap the paper for "[BRAND HEX 1] linen with visible weave".
2. Lifestyle Scene
Instagram feed, 4:5 ratio. [PRODUCT] in use in a [SETTING] by a
person shown from the shoulders down, no face. Warm late-afternoon
window light from camera right, relaxed. 35mm at f/2.8, background
softly blurred. Props pick up [BRAND HEX 1] and [BRAND HEX 2].
Subject inside a 10% margin. No text, no stock-photo poses.What you'll get: A candid product-in-use frame.
3. Tip Card With Readable Text
Instagram square, 1:1 ratio. Flat graphic on [BRAND HEX 1]. Exact
headline: "[SHORT HEADLINE]", heavy geometric sans-serif, [BRAND
HEX 3], upper half, left-aligned. Exact subline: "[SHORT
SUBLINE]", light sans-serif. One [BRAND HEX 2] line icon lower
right. Clear, direct. Text inside a 10% margin. No photo, no
gradients.What you'll get: Two lines of clean text and one icon.
Variation: Add a badge reading exactly "1/5" top left.
Tip
Readable text has three rules: keep it under 8 words, put the exact words in quotes, and say where it sits (top third, centered, lower left). Long sentences and tiny captions are where letters go wrong. If one word breaks, brush-select it and ask for that word only.
4. Before and After Split
Instagram feed, 4:5 ratio, split vertically by a thin [BRAND HEX
2] line. Left: [SUBJECT BEFORE]. Right: the same subject after,
same angle, same soft daylight, neutral. Exact labels: "BEFORE"
top left and "AFTER" top right, condensed uppercase sans-serif,
[BRAND HEX 3]. Labels inside a 10% margin. No other text, no
arrows.What you'll get: A matched pair where only the change moves.
5. Minimalist Quote Post
Instagram square, 1:1 ratio. Off-white [BRAND HEX 1] background,
mostly empty, quiet. Exact quote: "[SHORT QUOTE]", high-contrast
editorial serif, [BRAND HEX 3], centered, filling at most 40% of
the frame. Exact attribution: "[NAME]", small light sans-serif.
One thin [BRAND HEX 2] rule between them. Text inside a 10%
margin. No photo, no icons.What you'll get: A typography-only card, legible at grid size.
Variation: Invert to a dark [BRAND HEX 1] background with light text.
6. Founder Desk Scene
Instagram feed, 4:5 ratio. A desk from a 45 degree overhead angle:
open laptop with a plain dark screen, paper notebook, ceramic mug,
one [BRAND HEX 2] pen. Hands typing, no face. Morning window light
from the left, focused. 35mm at f/4. Scene inside a 10% margin.
No readable screen text, no logos, no clutter.What you'll get: A workspace frame with no face or fake screen.
7. UGC-Style Phone Photo
Instagram feed, 4:5 ratio. Looks like a customer's phone photo:
[PRODUCT] held in one hand at arm's length in a [REAL PLACE].
Slightly off-center, mild grain, window light with a little glare,
casual. One [BRAND HEX 2] item in the surroundings. Product
inside a 10% margin. No studio polish, no text, no face.What you'll get: A believable phone-photo look.
Variation: Add "on-camera flash at night, hard shadows".
Warning
UGC-style means the look of a customer's phone photo, not a fake customer. Do not present a generated image as a real review or show products you do not sell; ad policies and consumer-protection rules treat both as deceptive. If you upload a real customer's photo for editing, get their permission first.
8. Grid-Consistent Color Block
Instagram square, 1:1 ratio. Solid [BRAND HEX 1] background, no
gradient. One [OBJECT] centered, casting a single soft shadow to
the lower right from an upper-left light, bold. A small [BRAND HEX
2] detail on the object. Built for a 3 by 3 grid of matching
posts. Object inside a 10% margin. No text, no props.What you'll get: A color-block tile that makes a grid look designed.
Stories and Reels Covers (9–14)
All six are 9:16. The top 250px sits under the username bar and the bottom 250px under the reply field, so every prompt reserves both.
9. Bold Headline Story Cover
Instagram Story, 9:16 ratio. Solid [BRAND HEX 1] background with a
faint paper texture, direct. Exact headline: "[SHORT HEADLINE]",
heavy geometric sans-serif, [BRAND HEX 3], all caps, centered in
the middle third. A short [BRAND HEX 2] underline beneath it. Top
and bottom 250px empty for app UI. No photo, no other text.What you'll get: A text-first cover clear of every app control.
10. Countdown Teaser
Instagram Story, 9:16 ratio. Background: a photo of [PRODUCT OR
VENUE] blurred and darkened 40%, anticipation. Exact large text:
"[NUMBER] DAYS", condensed uppercase sans-serif, [BRAND HEX 3],
upper middle. Exact smaller text below: "[EVENT NAME]". Center
empty for a countdown sticker. Top and bottom 250px empty. No
other text, no clock icons.What you'll get: A teaser with a hole for the countdown sticker.
11. Poll Background
Instagram Story, 9:16 ratio. Soft vertical gradient from [BRAND
HEX 1] at the top to a lighter tint below, calm. Exact question:
"[SHORT QUESTION]", rounded friendly sans-serif, [BRAND HEX 3],
centered in the upper third below the 250px margin. Middle empty
for a poll sticker. Two small [BRAND HEX 2] dots, nothing else.
Bottom 250px empty. No other text.What you'll get: A calm backdrop where the sticker is the focus.
12. Behind-the-Scenes Story
Instagram Story, 9:16 ratio. Candid documentary photo of a
[WORKSPACE] mid-process: hands working, tools out, a little mess.
Natural light from one window, slight motion blur on the hands,
unhurried. 35mm at f/2.8. [BRAND HEX 2] appears once on an apron
or tool. Subject in the middle third, top and bottom 250px clear.
No text, no posing, no face.What you'll get: A process shot with room for stickers.
13. Tutorial Cover
Instagram Reels cover, 9:16 ratio. Exact text: "HOW TO [SHORT
TASK]", condensed uppercase sans-serif, [BRAND HEX 3], top of the
middle third. Below it, a photo of [SUBJECT] on a [BRAND HEX 1]
surface, soft upper-left light, practical. A [BRAND HEX 2] circle
badge reads exactly "1/5" above the 250px bottom margin. Top 250px
empty. No other text.What you'll get: Says what people learn and where the series starts.
14. Sale Announcement
Instagram Story, 9:16 ratio. Solid [BRAND HEX 2] background. Exact
text: "[NUMBER]% OFF", heavy geometric sans-serif, [BRAND HEX 3],
very large, centered in the middle third. Exact smaller lines
beneath: "[COLLECTION NAME]" then "ENDS [DATE]". Cutout photo of
[PRODUCT] with a soft shadow below the text, confident. Top and
bottom 250px empty. No starbursts, no extra text.What you'll get: A promo slide without the clip-art urgency look.
Variation: Swap the percentage for "FREE SHIPPING" and drop the date.
Carousel Cover Series (15–19)
Prompt 15 asks Thinking mode for the whole set in one request; the other four are covers you can extend the same way.
15. Five-Slide Numbered Set
Generate 5 images as one coherent set: Instagram feed, 4:5 ratio,
identical palette, type, and layout. Background [BRAND HEX 1].
Each slide has a [BRAND HEX 2] circle top left holding its number,
"1" through "5". Exact slide 1 headline: "[SHORT CAROUSEL TITLE]".
Slides 2 to 5: "[POINT 2]", "[POINT 3]", "[POINT 4]", "[POINT
5]", heavy geometric sans-serif, [BRAND HEX 3]. Orderly. Text
inside a 10% margin. No photos, no icons.What you'll get: Five slides that hold one layout across the set.
Variation: Add a closing line on slide 5 reading exactly "SAVE THIS POST".
16. Educational Thread Cover
Carousel cover, Instagram feed, 4:5 ratio. Upper half: exact
headline "[TOPIC], EXPLAINED", heavy geometric sans-serif, [BRAND
HEX 3], on [BRAND HEX 1]. Lower half: a flat diagram of three
connected nodes and arrows in [BRAND HEX 2], no labels. A small
right-pointing arrow bottom right as a swipe cue, instructive.
Text inside a 10% margin. No gradients, no photo.What you'll get: An explainer cover that signals a diagram inside.
17. Listicle Cover
Carousel cover, Instagram feed, 4:5 ratio. An oversized exact
number "[NUMBER]" in [BRAND HEX 2] fills the left two thirds and
bleeds slightly off the left edge. Overlapping its right side, the
exact title: "[NUMBER] [THINGS] FOR [AUDIENCE]", heavy geometric
sans-serif, [BRAND HEX 3]. Background [BRAND HEX 1], energetic.
Title inside a 10% margin. No photos, no icons.What you'll get: The number does the work and the title stays readable.
18. Myth vs Fact
Carousel cover, 1:1 ratio, two horizontal bands. Top band on
[BRAND HEX 1]: exact label "MYTH" with a thin strike-through, then
"[SHORT MYTH]". Bottom band on [BRAND HEX 2]: exact label "FACT"
with a small check mark, then "[SHORT FACT]". Condensed uppercase
labels, light sans-serif body, [BRAND HEX 3], plain. Text inside a
10% margin. No icons, no photos.What you'll get: A two-band card that separates claim from correction.
19. Step-by-Step Cover
Carousel cover, Instagram feed, 4:5 ratio. Exact headline:
"[NUMBER] STEPS TO [OUTCOME]", heavy geometric sans-serif, [BRAND
HEX 3], top quarter. Below it, a vertical dotted path in [BRAND
HEX 2] connecting four numbered circles, "1" to "4", each beside a
tiny flat isometric drawing of [STEP OBJECT]. Background [BRAND
HEX 1], orderly. Content inside a 10% margin. No photos.What you'll get: A roadmap cover that previews the sequence inside.
LinkedIn Posts and Link Images (20–25)
LinkedIn shows a 1.91:1 preview for shared links; 1:1 is the safe ratio for uploads. These prompts avoid fake colleagues, so add real team photos yourself.
20. Link Preview Image
LinkedIn link image, 1.91:1 ratio. Left two thirds: exact headline
"[SHORT ARTICLE TITLE]", heavy geometric sans-serif, [BRAND HEX
3], left-aligned on [BRAND HEX 1]. Right third: one abstract
shape, an arc or a stack of rounded bars, in [BRAND HEX 2]. Text
inside the center 80%. Flat, high contrast, confident. No photos,
no faces, no logos.What you'll get: A link card that stays readable at feed size.
Variation: Replace the shape with "a line chart trending up, no axis labels".
21. Insight Stat Card
LinkedIn square, 1:1 ratio. Off-white [BRAND HEX 1] background.
One exact statistic "[NUMBER]", high-contrast editorial serif,
[BRAND HEX 2], very large, upper half. Below it: "[SHORT
DESCRIPTION OF THE NUMBER]", light sans-serif, [BRAND HEX 3].
Source line at the bottom: "[SOURCE]". Thin [BRAND HEX 2] rule
under the number, measured. Text inside a 10% margin. No charts.What you'll get: A card where the statistic is the design.
22. Professional Event Announcement
LinkedIn link image, 1.91:1 ratio. [BRAND HEX 1] background, faint
grid. Exact text: "[SHORT EVENT NAME]", heavy geometric
sans-serif, [BRAND HEX 3], left-aligned, then "[DATE] · [CITY OR
ONLINE]", light sans-serif. On the right, an empty circle outlined
in [BRAND HEX 2] for a real speaker photo later, polished. Text
inside the center 80%. No generated faces, no fake logos.What you'll get: An event card with a spot for a real speaker photo.
23. Hiring Post
LinkedIn square, 1:1 ratio. Exact text: "WE'RE HIRING", heavy
geometric sans-serif, [BRAND HEX 3], top third, then "[SHORT ROLE
TITLE]", light sans-serif. Lower half: a flat illustration of an
empty desk chair beside a desk with a plant, [BRAND HEX 2] line
art on [BRAND HEX 1], warm. Text inside a 10% margin. No people,
no logos.What you'll get: The open seat instead of a stock handshake.
24. Case-Study Stat Card
LinkedIn link image, 1.91:1 ratio. Left half on [BRAND HEX 1]:
exact result "[RESULT, e.g., +42% SIGNUPS]", heavy geometric
sans-serif, [BRAND HEX 2], then "[CLIENT TYPE] IN [TIMEFRAME]",
light sans-serif, [BRAND HEX 3]. Right half: a simple bar chart,
four rising bars in [BRAND HEX 2], no axis text, credible. Text
inside the center 80%. No fake company names.What you'll get: A chart that reads as a shape, not data.
25. Thought-Leadership Quote
LinkedIn square, 1:1 ratio. Dark [BRAND HEX 1] background,
editorial. Large opening quotation mark in [BRAND HEX 2], top
left. Exact quote: "[SHORT QUOTE]", high-contrast editorial serif,
[BRAND HEX 3], left-aligned, mid frame. Exact attribution:
"[NAME], [TITLE]", small light sans-serif under a thin [BRAND HEX
2] line. Text inside a 10% margin. No photo, no gradients.What you'll get: A dark card that stands out on LinkedIn's white feed.
Variation: Ask for "an empty square lower right for a real headshot".
X Posts and Headers (26–30)
Post images sit at 16:9 and the header at 3:1, ChatGPT's widest ratio. Text in the middle of the frame survives both.
26. Label-Strip Photo Card
X post image, 16:9 ratio. Photo of [SCENE], soft upper-left
daylight, 35mm at f/4, documentary. Lower left: a solid [BRAND HEX
2] strip like a broadcast lower-third with exact text "[SHORT
LABEL]", condensed uppercase sans-serif, [BRAND HEX 3]. Strip and
subject inside a 10% margin. No other text, no logos, no
watermark.What you'll get: A news-style image; the label carries the message.
27. Header Banner
X header, 3:1 ratio. Slow horizontal gradient from [BRAND HEX 1]
on the left to a lighter tint on the right, faint diagonal line
pattern, understated. Exact tagline: "[SHORT TAGLINE]", heavy
geometric sans-serif, [BRAND HEX 3], placed center-right. Lower
left quarter empty because the profile photo overlaps it. Text
inside a 10% margin. No photos, no logos, no icons.What you'll get: A banner with the tagline clear of the profile photo.
28. Two-Panel Meme
X post image, 4:5 ratio, two stacked panels. Both show the same
original character: a flat illustrated office worker with a round
face, glasses, and a [BRAND HEX 2] sweater. Top panel: hopeful,
exact text "[SHORT SETUP]". Bottom panel: slumped at a desk, exact
text "[SHORT PUNCHLINE]". Heavy white sans-serif, thin dark
outline, top-aligned, inside a 10% margin. Background [BRAND HEX
1]. No real people.What you'll get: A two-panel meme built on your own character.
29. Device Screenshot Mockup
X post image, 16:9 ratio. A [DEVICE] on a [SURFACE], three-quarter
angle, soft upper-left studio light, clean. The screen is a flat
solid [BRAND HEX 1] rectangle with no interface, so a real
screenshot can be placed on it later. One [BRAND HEX 2] notebook
nearby. Device inside a 10% margin. No screen text, no logos, no
brand marks.What you'll get: A blank screen ready for your real screenshot.
30. Announcement Card
X post image, 16:9 ratio. Dark [BRAND HEX 1] background with one
diagonal [BRAND HEX 2] band running lower left to upper right
behind the text, bold. Exact text: "[SHORT ANNOUNCEMENT]",
condensed uppercase sans-serif, [BRAND HEX 3], centered. Exact
second line: "[DATE]", small light sans-serif. Text inside a 10%
margin. No photos, no icons, no confetti.What you'll get: A bold, minimal card that reads at timeline size.
TikTok and Shorts Covers (31–35)
The right edge of a TikTok cover holds the like, comment, and share column, and the grid shows a center crop, so keep the title in the middle third.
31. Hook-Text Cover
TikTok cover, 9:16 ratio. Photo of [SUBJECT] filling the frame,
soft daylight, slightly darkened, curious. Exact hook: "[SHORT
HOOK]", heavy sans-serif, white with a soft dark drop shadow,
centered in the middle third, clear of the right 15%. Top and
bottom 250px empty. [BRAND HEX 2] on one small element. No other
text, no stickers, no face.What you'll get: A hook that survives the grid crop and icon column.
Variation: Put the hook in "a [BRAND HEX 1] rounded box".
32. Face-Free Reaction Cover
TikTok cover, 9:16 ratio. Two hands holding [OBJECT] toward the
camera, extreme close-up, phone camera with a bright ring light
and slight wide-angle stretch, excited. Plain [BRAND HEX 1] wall
behind. Exact text: "[SHORT HOOK]", rounded friendly sans-serif,
[BRAND HEX 3], upper middle below the 250px margin. Bottom 250px
and right 15% empty. No face, no other text.What you'll get: Reaction-video energy with no invented person.
33. Result Cover
YouTube Shorts cover, 9:16 ratio. Close-up of the finished
[RESULT] from a 45 degree angle, warm side light from the left,
50mm, shallow depth of field, satisfying. A pill-shaped [BRAND HEX
2] label in the lower middle, above the 250px bottom margin, with
exact text "[SHORT RESULT]", rounded friendly sans-serif, [BRAND
HEX 3]. Top 250px and right 15% empty. No other text.What you'll get: The payoff promised in one label.
34. Part-Series Cover Set
Generate 3 images as one coherent set: TikTok covers, 9:16 ratio,
identical layout and palette. Background [BRAND HEX 1] with a soft
central spotlight, cinematic. Exact text per cover: "PART 1",
"PART 2", "PART 3", very large, condensed uppercase sans-serif,
[BRAND HEX 2], centered in the middle third. Smaller text below:
"[SHORT SERIES NAME]", [BRAND HEX 3]. Top and bottom 250px and
right 15% clear. No photos.What you'll get: Three covers that read as a series in the grid.
35. Split-Screen Cover
TikTok cover, 9:16 ratio, split vertically by a thin [BRAND HEX 3]
line. Left: [OPTION A] on a [BRAND HEX 1] surface. Right: [OPTION
B], same surface, same soft light from above, neutral. A round
[BRAND HEX 2] badge at the center reads exactly "VS". Labels above
each item: "[OPTION A NAME]" and "[OPTION B NAME]", condensed
uppercase sans-serif. Top and bottom 250px empty. No faces.What you'll get: Both options lit the same way, so neither looks rigged.
Quote Cards and Announcements (36–40)
These work at 1:1 or 4:5 on any platform, with text under 8 words per line.
36. Photo-Background Quote Card
Instagram feed, 4:5 ratio. Photo of [SCENE] with a smooth dark
gradient rising from the bottom edge so the lower third is nearly
black, reflective. Exact quote: "[SHORT QUOTE]", high-contrast
editorial serif, white, lower third. Exact attribution: "[NAME]",
small light sans-serif, [BRAND HEX 2]. Text inside a 10% margin.
No lens flare, no watermark.What you'll get: A photo quote where the gradient guarantees contrast.
Variation: Swap the gradient for "a frosted [BRAND HEX 1] panel behind the text".
37. Customer Testimonial Card
Instagram square, 1:1 ratio. [BRAND HEX 1] background, trustworthy.
Large opening quotation mark in [BRAND HEX 2], upper left. Exact
testimonial: "[SHORT TESTIMONIAL]", light sans-serif, [BRAND HEX
3], centered. Below: five simple star shapes in [BRAND HEX 2],
then exact line "[FIRST NAME], [CITY]". Small photo of [PRODUCT]
lower right. Text inside a 10% margin. No faces, no logos.What you'll get: A layout for real customer words, shared with permission.
38. Big News Teaser
Instagram square, 1:1 ratio. A [PRODUCT] draped in [BRAND HEX 1]
cloth on a plain surface, only its silhouette visible, one hard
spotlight from the upper right, long shadow, restrained. Exact
text: "SOMETHING NEW IS COMING", condensed uppercase sans-serif,
[BRAND HEX 3], top third, then "[DATE]", light sans-serif. Text
inside a 10% margin. No sparkles, no other text.What you'll get: A launch teaser that hides the product in plain sight.
39. Milestone Celebration
Instagram feed, 4:5 ratio. [BRAND HEX 1] background, grateful.
Exact text: "[NUMBER] [SHORT MILESTONE]", heavy geometric
sans-serif, [BRAND HEX 2], very large, centered. Exact line
beneath: "THANK YOU", light sans-serif, [BRAND HEX 3]. A few flat
paper-cut confetti shapes in [BRAND HEX 2], sparse, near the
corners. Text inside a 10% margin. No balloons, no cake, no photos.What you'll get: A celebration that feels earned, not clip-art cheerful.
40. Giveaway Announcement
Instagram feed, 4:5 ratio. [BRAND HEX 2] background, playful.
Exact text: "GIVEAWAY", heavy geometric sans-serif, [BRAND HEX 3],
top third. Photo of [PRIZE] with a soft shadow mid frame, lit from
the upper left. Exact lines below: "WIN [SHORT PRIZE]" then "ENDS
[DATE]", light sans-serif. Text inside a 10% margin. No arrows, no
starbursts, no extra words.What you'll get: The prize, the verb, and the deadline, nothing else.
Variation: Swap "GIVEAWAY" for "FLASH SALE" and "WIN" for "SAVE".
Product Drops and Seasonal Campaigns (41–45)
Seasonal posts are where brands lose consistency. Keep [BRAND HEX 1] dominant and let the season be a single accent.
41. Product Drop Hero
Instagram feed, 4:5 ratio. [PRODUCT] alone on a dark [BRAND HEX 1]
surface under one hard spotlight from directly above, thin haze,
deep shadow elsewhere, moody. 85mm at f/4, slight low angle. Exact
text: "DROP [NUMBER]", condensed uppercase sans-serif, [BRAND HEX
2], top third, then "[DATE]" small in [BRAND HEX 3]. Product and
text inside a 10% margin. No props, no reflections.What you'll get: A moody hero with the product as the only object.
Variation: Change the spotlight to "a single rim light from behind".
42. Limited-Stock Card
Instagram square, 1:1 ratio. [PRODUCT] centered on [BRAND HEX 1],
soft upper-left light, urgent but clean. A thin [BRAND HEX 2] ring
circles the product, three quarters complete, like a progress
indicator. Exact text: "ONLY [NUMBER] LEFT", heavy geometric
sans-serif, [BRAND HEX 3], top quarter. Everything inside a 10%
margin. No countdown clocks, no flames.What you'll get: A scarcity cue; use it only when the number is true.
43. Seasonal Campaign Scene
Instagram feed, 4:5 ratio. [PRODUCT] in an [SEASON] scene: wooden
table by a window, two seasonal props, cool overcast daylight from
the right, cozy. 50mm at f/2.8. Palette stays [BRAND HEX 1] and
[BRAND HEX 2] with one seasonal accent only. Exact headline:
"[SHORT SEASONAL HEADLINE]", high-contrast editorial serif, [BRAND
HEX 3], top third. Content inside a 10% margin. No snowflake clip
art.What you'll get: A seasonal post that still looks like your brand.
44. Gift Guide Knolling
Instagram square, 1:1 ratio. Three products, [PRODUCT 1], [PRODUCT
2], [PRODUCT 3], in a neat knolling layout on [BRAND HEX 1],
evenly spaced at right angles, shot straight down, soft even
daylight, tidy. Small [BRAND HEX 2] circles numbered "1", "2", "3"
beside each item. Exact title: "[SHORT GIFT GUIDE TITLE]", heavy
geometric sans-serif, [BRAND HEX 3], along the top inside a 10%
margin. No ribbons.What you'll get: A numbered guide you can walk through in the caption.
45. Restock Announcement
Instagram feed, 4:5 ratio. [PRODUCT] emerging from shadow on the
right, one soft rim light from behind and a low fill from the
left, on a [BRAND HEX 1] surface, quiet. 85mm at f/2.8. Exact
text: "BACK IN STOCK", condensed uppercase sans-serif, [BRAND HEX
2], left side, vertically centered, then "[DATE]", light
sans-serif, [BRAND HEX 3]. Content inside a 10% margin. No glow
effects.What you'll get: A restock post that says it's back without shouting.
The Same Prompts in Gemini Nano Banana and Midjourney
Every prompt above is plain sentences, which all three tools read best. If you have not settled on a tool, the best AI image generators comparison ranks them by use case.
Nano Banana (Gemini). Keep the prompts as they are, exact text in quotation marks, no parameter syntax. Its edge is editing a photo you already have: upload your real product shot, paste the prompt, and add "keep the product exactly as it is, change only the background and add the text." Refine in the same chat with "same image, but move the headline to the top third." See the best Nano Banana prompts and the Gemini prompt generator.
Midjourney V7. Replace the ratio sentence with --ar 4:5 at the end (9:16, 1:1, 16:9, and 3:1 all work). Swap hex codes for color words such as "deep forest green and warm cream". Text is its weak point: delete the quoted-text lines, add --no text, and place the headline in an editor afterward. Use --sref across a set to hold the look. See the Midjourney V7 prompting guide and the Midjourney prompt generator.
Tips for Better Social Media Image Results
Describe styles, do not name studios or artists. ChatGPT may decline a named studio's or artist's style. "Flat vector illustration with thick outlines" or "hand-painted 2D background with soft watercolor skies" gets you there without the refusal.
Use Thinking mode for anything with a layout. On paid plans it reasons about placement before drawing and verifies the output, so text position and margins get respected. Instant mode is fine for a photo with no text.
Treat hex codes as a target. The model gets close, not exact. Check with an eyedropper and shift the color in an editor when it has to be precise.
Fix one word with the selection brush. When a single word breaks, upload the image, brush over that word, and ask for it to be re-rendered. Regenerate only when the layout itself is wrong.
Save the winners as a prompt template. When a layout works, store the full prompt with the placeholders intact. Next month's version is a subject swap, not a rewrite.
Generate Custom Social Media Image Prompts
Your product, palette, and platform mix are your own. The AI prompt generator turns a one-line description into a full prompt with the ratio, margins, and negatives filled in, the image prompt generator is tuned for visual work, the social media prompt generator pairs each image with its caption, and the Template Builder saves your own variants.
For the model-agnostic rules behind every line here, see how to write AI image prompts. For profile-level assets, the ChatGPT profile picture prompts are the sibling set, and the ChatGPT photo editing prompts cover cleaning up the photos you shoot yourself.
Replace the brackets, keep the anchor identical, and check the text before you post.