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Customer Journey Map

Pro

Map end-to-end customer journeys with touchpoints, emotions, pain points, and opportunity areas

UXResearchCustomer Experience

About the Customer Journey Map Prompt Template

This research template assigns the AI the role of a customer experience strategist who maps detailed journey maps that reveal hidden friction and unlock growth opportunities, so the prompt it builds is framed by genuine subject-matter expertise rather than a generic request.

What it does: Create a customer journey map for your persona using your product from your start point to your end point.

You fill in 7 fields (5 required, 2 optional), and SurePrompts assembles a complete, structured prompt you can paste straight into ChatGPT, Claude, or Gemini.

Conduct thorough research and analysis with AI-powered research templates and summaries.

How to Use This Template

  1. 1

    Fill in Product / Service

    e.g., Our SaaS platform, E-commerce store, Mobile banking app

  2. 2

    Fill in Customer Persona

    e.g., First-time SaaS buyer, Repeat e-commerce customer, Enterprise decision maker

  3. 3

    Fill in Journey Start

    e.g., First hears about us, Visits website, Has a problem to solve

  4. 4

    Fill in Journey End

    e.g., Becomes a paying customer, Renews subscription, Refers a friend

  5. 5

    Fill in Key Channels / Touchpoints

    How do customers interact with you? - Website - Email - Sales calls - In-app - Support chat - Social media

  6. 6

    Fill in Known Pain Points

    Where do you already know customers struggle?

  7. 7

    Fill in Available Data

    What data do you have? e.g.: - Google Analytics - Support ticket themes - NPS survey results - User interviews

  8. 8

    Copy your prompt

    Click the copy button to copy your generated prompt, then paste it into your preferred AI tool.

Template Fields

Every field below maps to a part of the finished Customer Journey Map prompt. Required fields shape the core request; optional fields add detail and control.

Product / ServicetextRequired

A required input that takes a short line of text.

Example: e.g., Our SaaS platform, E-commerce store, Mobile banking app

Customer PersonatextRequired

A required input that takes a short line of text.

Example: e.g., First-time SaaS buyer, Repeat e-commerce customer, Enterprise decision maker

Journey StarttextRequired

A required input that takes a short line of text.

Example: e.g., First hears about us, Visits website, Has a problem to solve

Journey EndtextRequired

A required input that takes a short line of text.

Example: e.g., Becomes a paying customer, Renews subscription, Refers a friend

Key Channels / TouchpointsmultilineRequired

A required input that takes a longer, multi-line value.

Example: How do customers interact with you? - Website - Email - Sales calls - In-app - Support chat - Social media

Known Pain Pointsmultiline

An optional input that takes a longer, multi-line value.

Example: Where do you already know customers struggle?

Available Datamultiline

An optional input that takes a longer, multi-line value.

Example: What data do you have? e.g.: - Google Analytics - Support ticket themes - NPS survey results - User interviews

Use This Template

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