50 AI Prompts for Business: Strategy, Operations, and Growth
You don't need a McKinsey deck. You need a clear answer to a hard question — right now, at 10 PM, before tomorrow's meeting.
These 50 prompts cover the full spectrum of running a business: strategy, finance, operations, sales, hiring, and growth. Each one is tested, structured, and ready to paste. Fill in the brackets, hit enter, and get something you can actually use.
Info
How these prompts work: Each prompt uses bracketed placeholders like [COMPANY NAME] that you fill in with your specifics. The more context you provide, the better the output. Copy the entire code block, replace the brackets, and paste into ChatGPT, Claude, or Gemini.
Strategic Planning Prompts
1. One-Page Business Plan
You are a startup advisor who has helped 100+ companies raise seed funding.
Write a one-page business plan for [COMPANY NAME].
INDUSTRY: [YOUR INDUSTRY]
PROBLEM: [THE PROBLEM YOU SOLVE]
SOLUTION: [YOUR PRODUCT/SERVICE]
TARGET MARKET: [WHO YOU SERVE]
REVENUE MODEL: [HOW YOU MAKE MONEY]
CURRENT STAGE: [IDEA / MVP / REVENUE / SCALING]
Include these sections, each 2-3 sentences max:
- Problem & opportunity
- Solution & value proposition
- Target market & size
- Business model
- Competitive advantage
- Key milestones (next 12 months)
- Team summary
- Funding needs (if applicable)
Keep it to one page. No filler.
2. Competitive Analysis
Conduct a competitive analysis for [YOUR COMPANY] in the [INDUSTRY] space.
DIRECT COMPETITORS:
1. [COMPETITOR 1]
2. [COMPETITOR 2]
3. [COMPETITOR 3]
For each competitor, analyze:
- Positioning: How do they describe themselves? Who are they targeting?
- Pricing: What do they charge? What model (subscription, one-time, freemium)?
- Strengths: What do they do better than anyone else?
- Weaknesses: Where do customers complain? What's missing?
- Market share estimate: Are they growing, stable, or declining?
Then provide:
- A comparison matrix (features vs competitors)
- 3 positioning opportunities they're leaving open
- Your recommended competitive strategy (head-to-head, niche, or blue ocean)
3. Market Entry Strategy
You are a strategy consultant. Help me evaluate entering a new market.
CURRENT BUSINESS: [WHAT YOU DO NOW]
NEW MARKET: [MARKET YOU WANT TO ENTER]
REASON: [WHY YOU'RE CONSIDERING THIS]
BUDGET AVAILABLE: [APPROXIMATE BUDGET]
TIMELINE: [WHEN YOU WANT TO LAUNCH]
Provide:
- Market size and growth trajectory
- Key players already in this market
- Entry barriers (regulatory, capital, network effects, brand)
- 3 entry strategies ranked by risk and capital requirement
- Go/no-go recommendation with reasoning
- If GO: first 90-day action plan
- If NO-GO: alternative opportunity to explore
4. SWOT Analysis
Build a SWOT analysis for [COMPANY NAME].
INDUSTRY: [YOUR INDUSTRY]
COMPANY SIZE: [EMPLOYEE COUNT / REVENUE RANGE]
CURRENT SITUATION: [BRIEF DESCRIPTION OF WHERE YOU ARE]
UPCOMING CHANGES: [ANY MARKET SHIFTS, NEW PRODUCTS, OR CHALLENGES]
For each quadrant, provide 5 specific points (not generic):
- Strengths: Internal advantages — what do we do well?
- Weaknesses: Internal limitations — where are we vulnerable?
- Opportunities: External factors we could capitalize on
- Threats: External factors that could hurt us
Then: create a 2x2 action matrix:
- SO strategies (use strengths to capture opportunities)
- WO strategies (address weaknesses to capture opportunities)
- ST strategies (use strengths to defend against threats)
- WT strategies (minimize weaknesses and avoid threats)
5. OKR Framework
Help me set quarterly OKRs for [COMPANY/TEAM NAME].
COMPANY MISSION: [ONE-SENTENCE MISSION]
THIS QUARTER'S PRIORITY: [THE #1 THING THAT MATTERS]
TEAM SIZE: [NUMBER]
CURRENT METRICS:
- Revenue: [CURRENT]
- Customers: [CURRENT]
- Key metric: [YOUR NORTH STAR METRIC AND CURRENT VALUE]
Create 3 Objectives with 3-4 Key Results each.
Rules:
- Objectives should be qualitative and inspiring
- Key Results should be quantitative and measurable
- Include a mix of output metrics (did we do the thing?) and outcome metrics (did it work?)
- Each KR should have a target number
- Flag which KRs are stretch goals vs committed goals
Also suggest: cadence for check-ins and how to score at quarter end.
Tip
Chain strategic prompts together for deeper analysis. Run the SWOT Analysis (#4) first, then feed those results into OKR Framework (#5) and Market Entry Strategy (#3). Each output sharpens the next.
Financial Analysis Prompts
6. Pricing Strategy
Help me determine the right pricing for [PRODUCT/SERVICE].
CURRENT PRICE: [IF APPLICABLE]
COST TO DELIVER: [YOUR COSTS PER UNIT/CUSTOMER]
TARGET MARKET: [WHO BUYS THIS]
COMPETITORS' PRICING:
- [COMPETITOR 1]: [THEIR PRICE]
- [COMPETITOR 2]: [THEIR PRICE]
- [COMPETITOR 3]: [THEIR PRICE]
VALUE DELIVERED: [WHAT THE CUSTOMER GETS — SAVE TIME, MAKE MONEY, REDUCE RISK]
Analyze:
- Cost-plus pricing: What margin do I need?
- Value-based pricing: What is this worth to the customer?
- Competitive pricing: Where should I position vs alternatives?
- Psychological pricing: What price points convert best?
Recommend:
- Optimal price point with reasoning
- Pricing tiers (if applicable): what to include at each level
- Discounting strategy: when to offer discounts and how much
- Price increase playbook: how to raise prices without losing customers
7. Financial Forecast
Create a 12-month financial forecast for [COMPANY NAME].
CURRENT MONTHLY REVENUE: [AMOUNT]
REVENUE GROWTH RATE: [CURRENT MONTHLY GROWTH %]
MAIN REVENUE STREAMS:
1. [STREAM 1]: [CURRENT MONTHLY]
2. [STREAM 2]: [CURRENT MONTHLY]
MONTHLY FIXED COSTS: [AMOUNT AND CATEGORIES]
VARIABLE COSTS: [COST PER UNIT/CUSTOMER]
PLANNED INVESTMENTS: [ANY BIG SPEND COMING — HIRES, MARKETING, EQUIPMENT]
Provide:
- Month-by-month revenue projection (conservative, base, optimistic)
- Monthly expense forecast
- Cash flow projection
- Break-even analysis (when do we stop burning cash?)
- Key assumptions listed and flagged
- Top 3 risks to the forecast
Format as a table I can paste into a spreadsheet.
8. Cost Reduction Analysis
Identify opportunities to reduce costs in [BUSINESS/DEPARTMENT].
CURRENT MONTHLY EXPENSES:
- [CATEGORY 1]: $[AMOUNT]
- [CATEGORY 2]: $[AMOUNT]
- [CATEGORY 3]: $[AMOUNT]
- [CATEGORY 4]: $[AMOUNT]
- [CATEGORY 5]: $[AMOUNT]
TOTAL MONTHLY: $[TOTAL]
REVENUE: $[MONTHLY REVENUE]
CURRENT MARGIN: [GROSS MARGIN %]
TARGET MARGIN: [DESIRED MARGIN %]
For each expense category:
- Is this above or below industry benchmarks?
- Can it be reduced without impacting quality or growth?
- Specific reduction tactics (renegotiate, consolidate, automate, eliminate)
- Estimated savings per month
- Risk level of each cut (low/medium/high)
Prioritize by: largest savings with lowest risk first.
9. Investor Pitch Outline
Help me structure a pitch deck for [COMPANY NAME] raising [AMOUNT] at [STAGE].
COMPANY: [WHAT YOU DO IN ONE SENTENCE]
TRACTION: [KEY METRICS — REVENUE, USERS, GROWTH RATE]
MARKET: [INDUSTRY AND SIZE]
TEAM: [FOUNDERS AND KEY HIRES WITH RELEVANT EXPERIENCE]
USE OF FUNDS: [WHAT YOU'LL DO WITH THE MONEY]
Create a 12-slide pitch deck outline:
1. Cover — company name, one-liner, logo placeholder
2. Problem — what's broken (make it visceral)
3. Solution — what you built
4. Demo/product — what it looks like
5. Market size — TAM, SAM, SOM with sources
6. Business model — how you make money
7. Traction — growth chart, key metrics
8. Competition — positioning matrix
9. Go-to-market — how you acquire customers
10. Team — why this team wins
11. Financials — projections and unit economics
12. Ask — how much, what for, what milestones
For each slide: headline, 3-4 bullet points, and one design recommendation.
10. Cash Flow Management Plan
Create a cash flow management plan for a [BUSINESS TYPE] with seasonal revenue.
PEAK MONTHS: [WHICH MONTHS]
LOW MONTHS: [WHICH MONTHS]
AVERAGE MONTHLY REVENUE: [AMOUNT]
PEAK MONTHLY REVENUE: [AMOUNT]
LOW MONTHLY REVENUE: [AMOUNT]
FIXED MONTHLY COSTS: [AMOUNT]
CURRENT CASH RESERVE: [AMOUNT]
Provide:
- 12-month cash flow map highlighting danger zones
- Minimum cash reserve recommendation
- Strategies for smoothing cash flow (payment terms, credit lines, prepay discounts)
- When to hire vs when to use contractors
- Expense timing recommendations (what to pay annually vs monthly)
- Early warning indicators that cash is getting tight
- Emergency playbook: what to cut first if revenue drops 30%
Warning
AI-generated financial projections are starting points, not gospel. Always validate assumptions against your actual data, and have your accountant or CFO review before presenting to investors or making major decisions.
Operations & Process Prompts
11. Standard Operating Procedure (SOP)
Write a standard operating procedure for [PROCESS NAME].
DEPARTMENT: [WHICH TEAM USES THIS]
FREQUENCY: [HOW OFTEN THIS HAPPENS]
CURRENT PAIN POINTS: [WHAT GOES WRONG NOW]
TOOLS USED: [SOFTWARE OR EQUIPMENT INVOLVED]
Include:
- Purpose: Why this process exists (1-2 sentences)
- Scope: Who this applies to
- Prerequisites: What's needed before starting
- Step-by-step instructions (numbered, specific enough for a new hire to follow)
- Decision points: If X, then do Y; if Z, then do W
- Quality checkpoints: How to verify each step was done correctly
- Escalation: When to involve a manager
- Common mistakes and how to avoid them
Keep language simple. No jargon. A new employee should be able to follow this on day one.
12. Workflow Optimization
Analyze and optimize this business workflow.
PROCESS: [PROCESS NAME]
CURRENT STEPS:
1. [STEP 1] — done by [WHO] — takes [TIME]
2. [STEP 2] — done by [WHO] — takes [TIME]
3. [STEP 3] — done by [WHO] — takes [TIME]
4. [STEP 4] — done by [WHO] — takes [TIME]
5. [STEP 5] — done by [WHO] — takes [TIME]
TOTAL TIME: [CURRENT TOTAL]
BOTTLENECK: [WHERE THINGS GET STUCK]
Identify:
- Which steps can be automated?
- Which steps can be done in parallel instead of sequence?
- Which steps can be eliminated without losing quality?
- Where handoffs create delays
Provide an optimized workflow with:
- New step order
- Time savings estimate
- Tool recommendations for automation
- Implementation priority (what to change first)
13. Vendor Evaluation Matrix
Help me evaluate vendors for [SERVICE/PRODUCT NEEDED].
REQUIREMENT: [WHAT YOU NEED]
BUDGET: [MONTHLY OR ANNUAL BUDGET]
MUST-HAVES: [NON-NEGOTIABLE FEATURES]
NICE-TO-HAVES: [PREFERRED BUT OPTIONAL]
TIMELINE: [WHEN YOU NEED IT]
VENDORS BEING CONSIDERED:
1. [VENDOR 1]
2. [VENDOR 2]
3. [VENDOR 3]
Create an evaluation matrix scoring each vendor on:
- Feature fit (does it do what we need?) — weight: 30%
- Price / total cost of ownership — weight: 25%
- Ease of implementation — weight: 15%
- Support quality and SLAs — weight: 15%
- Scalability (will it grow with us?) — weight: 10%
- Risk (vendor stability, lock-in) — weight: 5%
Score each 1-5, calculate weighted totals, and recommend a winner with reasoning.
14. Meeting Agenda Template
Create an effective meeting agenda for [MEETING TYPE].
MEETING PURPOSE: [WHY WE'RE MEETING]
ATTENDEES: [ROLES OF PEOPLE ATTENDING]
DURATION: [HOW LONG]
FREQUENCY: [ONE-TIME / WEEKLY / MONTHLY]
DECISIONS NEEDED: [WHAT MUST BE DECIDED BY END]
Provide:
- Pre-meeting preparation (what attendees should review or bring)
- Timed agenda with specific minutes per item
- For each agenda item: topic, owner, objective (inform/discuss/decide)
- Parking lot section for off-topic items
- Action items template (what, who, by when)
- Follow-up email template
Include a "meeting health check" — 3 questions to ask at the end to make sure meetings stay useful.
15. Process Documentation
Document the end-to-end process for [BUSINESS FUNCTION].
FUNCTION: [e.g., "customer onboarding" or "order fulfillment"]
TEAMS INVOLVED: [LIST DEPARTMENTS]
TOOLS USED: [LIST SOFTWARE/SYSTEMS]
CURRENT ISSUES: [WHAT'S BROKEN OR SLOW]
Create:
- Process overview (what this process accomplishes, 2-3 sentences)
- Process map with swim lanes for each team
- Step-by-step walkthrough with responsible party for each step
- Inputs and outputs at each stage
- SLA expectations (how long each step should take)
- Exception handling (what happens when things go wrong)
- KPIs to track process health
- Quarterly review checklist
Write me a business proposal.
Write a business proposal for Acme Corp. They need a CRM migration from Salesforce to HubSpot. Their main pain point is reporting — their sales team can't see pipeline data in real time. Budget is $50K, timeline is 90 days. We differentiate by offering white-glove data migration with zero downtime.
Sales & Negotiation Prompts
16. Sales Script
Write a sales script for [PRODUCT/SERVICE].
PRODUCT: [WHAT YOU'RE SELLING]
PRICE: [PRICE POINT]
TARGET BUYER: [JOB TITLE AND COMPANY TYPE]
SALES CHANNEL: [COLD CALL / DISCOVERY CALL / DEMO / IN-PERSON]
MAIN PAIN POINT: [WHAT PROBLEM YOUR BUYER HAS]
COMPETITOR THEY PROBABLY USE: [CURRENT SOLUTION]
Provide:
- Opening (15 seconds — hook without sounding salesy)
- Discovery questions (5 questions to understand their situation)
- Pitch transition (how to move from questions to presentation)
- Value proposition (3 key points, benefit-first)
- Objection handling for these common pushbacks:
- "It's too expensive"
- "We already have a solution"
- "I need to think about it"
- "I need to check with my team"
- Close (soft close + hard close options)
- Follow-up template (email to send after the call)
17. Proposal Template
Write a business proposal for [CLIENT NAME].
PROJECT: [WHAT YOU'RE PROPOSING]
CLIENT'S PROBLEM: [WHAT THEY TOLD YOU THEY NEED]
YOUR SOLUTION: [WHAT YOU'LL DELIVER]
TIMELINE: [PROJECT DURATION]
BUDGET: [PRICE OR PRICE RANGE]
YOUR DIFFERENTIATOR: [WHY YOU OVER COMPETITORS]
Include these sections:
- Executive summary (1 paragraph — the entire proposal in miniature)
- Understanding of needs (show you listened)
- Proposed solution (what you'll do, broken into phases)
- Timeline with milestones
- Investment (pricing, payment terms, what's included/excluded)
- Why us (3 bullet points, not a company history)
- Case study or testimonial (brief social proof)
- Next steps (clear CTA)
Tone: confident, professional, no fluff. Under 3 pages.
18. Objection Handling Guide
Create a comprehensive objection handling guide for [PRODUCT/SERVICE] sales.
PRODUCT: [WHAT YOU SELL]
PRICE: [PRICE POINT]
TARGET BUYER: [WHO BUYS]
SALES CYCLE: [SHORT / MEDIUM / LONG]
List the 10 most common sales objections and for each:
- The objection (exactly how the prospect phrases it)
- What they're really saying (the underlying concern)
- Response framework (acknowledge → reframe → evidence → question)
- Example response word-for-word
- When to push back vs when to walk away
19. Partnership Proposal
Draft a partnership proposal to send to [POTENTIAL PARTNER].
YOUR COMPANY: [WHAT YOU DO]
THEIR COMPANY: [WHAT THEY DO]
PARTNERSHIP TYPE: [CO-MARKETING / INTEGRATION / REFERRAL / RESELLER]
MUTUAL BENEFIT: [WHY THIS WORKS FOR BOTH SIDES]
YOUR AUDIENCE SIZE: [YOUR REACH]
Include:
- Subject line for the initial outreach email
- Opening (why you're reaching out — specific and researched)
- The proposal (what you're suggesting, kept simple)
- What's in it for them (their benefit first)
- What's in it for you (be transparent)
- Suggested next step (specific meeting request)
Keep it under 300 words. Busy people don't read essays.
20. Sales Pipeline Analysis
Analyze my sales pipeline and identify where deals are stalling.
PIPELINE STAGES:
1. [STAGE 1] — deals: [NUMBER] — avg time in stage: [DAYS]
2. [STAGE 2] — deals: [NUMBER] — avg time in stage: [DAYS]
3. [STAGE 3] — deals: [NUMBER] — avg time in stage: [DAYS]
4. [STAGE 4] — deals: [NUMBER] — avg time in stage: [DAYS]
5. [STAGE 5] — deals: [NUMBER] — avg time in stage: [DAYS]
AVERAGE DEAL SIZE: [AMOUNT]
CLOSE RATE: [PERCENTAGE]
SALES CYCLE: [AVERAGE DAYS]
Diagnose:
- Where is the biggest drop-off between stages?
- Which stage has the longest dwell time?
- What's the likely root cause for stalled deals?
- Are there zombie deals that should be killed?
Recommend:
- 3 specific actions to improve conversion at the weakest stage
- Ideal benchmarks for time-in-stage at each level
- Pipeline health score (is this pipeline realistic for hitting [REVENUE TARGET]?)
| Use Case | Best Prompt | Time Saved |
|---|---|---|
| Strategic planning | #1 Business Plan + #4 SWOT | 3-4 hours |
| Fundraising | #9 Pitch Outline + #7 Forecast | 5-8 hours |
| Sales enablement | #16 Sales Script + #18 Objections | 2-3 hours |
| Operations | #11 SOP + #12 Workflow | 4-6 hours |
| Decision-making | #4 SWOT + #46 Risk Matrix | 2-3 hours |
Hiring & Team Building
21. Job Description Writer — Write a compelling job description for [ROLE] that attracts A-players, includes salary range, and filters out poor fits with specific requirements.
22. Interview Question Bank — Generate 15 behavioral interview questions for [ROLE] with scoring rubrics and red-flag answers to watch for.
23. Performance Review Template — Create a balanced performance review template covering results, behaviors, and growth goals for [ROLE/LEVEL].
24. Team Structure Designer — Design an org chart for a [SIZE] company in [INDUSTRY], including which roles to hire first and when to split teams.
25. Onboarding Checklist — Build a 30-60-90 day onboarding plan for a new [ROLE] with specific goals, meetings, and milestones for each phase.
Customer Strategy
26. Churn Analysis Framework — Analyze customer churn patterns using [DATA YOU HAVE] and identify the top 3 preventable churn reasons with intervention strategies.
27. Customer Journey Map — Map the end-to-end customer journey for [PRODUCT/SERVICE] from first touch to renewal, highlighting friction points and improvement opportunities.
28. Retention Campaign — Design a retention strategy for customers who are [AT-RISK BEHAVIOR], including email sequences, offers, and escalation triggers.
29. NPS Improvement Plan — Analyze NPS score of [CURRENT SCORE] for [PRODUCT] and create an action plan to increase it by [TARGET POINTS] in [TIMEFRAME].
30. Loyalty Program Design — Design a customer loyalty program for [BUSINESS TYPE] that increases repeat purchases without destroying margins.
Legal & Compliance
31. Contract Review Checklist — Create a checklist for reviewing [CONTRACT TYPE] agreements, flagging common traps and negotiation points for each clause.
32. Privacy Policy Outline — Outline a GDPR/CCPA-compliant privacy policy for [BUSINESS TYPE] that collects [DATA TYPES], written in plain English.
33. Terms of Service Framework — Draft a terms-of-service framework for [PRODUCT TYPE] covering liability, refunds, acceptable use, and dispute resolution.
34. Compliance Audit Checklist — Build a compliance checklist for [REGULATION — e.g., SOC2, HIPAA, PCI-DSS] covering what to document, test, and remediate.
35. Vendor Agreement Review — List the 10 critical clauses to check in a [VENDOR TYPE] agreement and what "good" vs "bad" terms look like for each.
Growth & Scaling
36. Market Expansion Plan — Create a phased plan for expanding from [CURRENT MARKET] to [NEW MARKET], including entry strategy, localization needs, and success metrics.
37. Automation Audit — Identify the top 10 manual processes in [DEPARTMENT] that could be automated, ranked by time savings and implementation difficulty.
38. Unit Economics Calculator — Calculate and explain LTV, CAC, payback period, and contribution margin for [BUSINESS MODEL] with these inputs: [YOUR NUMBERS].
39. Scaling Readiness Assessment — Evaluate whether [COMPANY] is ready to scale from [CURRENT SIZE] to [TARGET SIZE], identifying infrastructure, process, and team gaps.
40. M&A Target Evaluation — Create an evaluation framework for assessing acquisition targets in [INDUSTRY] based on strategic fit, financial health, and integration complexity.
Communication
41. Board Update Email — Write a monthly board update covering financials, KPIs, wins, challenges, and asks — structured so board members can scan it in 2 minutes.
42. Investor Update — Draft a quarterly investor update for [COMPANY] including metrics, narrative, and specific asks, following best practices for transparency.
43. All-Hands Meeting Script — Write a 15-minute all-hands script covering company performance, team wins, upcoming priorities, and Q&A framing.
44. Crisis Communication — Draft internal and external communications for [CRISIS SCENARIO] with holding statements, FAQs, and escalation guidelines.
45. Company Newsletter — Write an internal monthly newsletter that employees actually read, covering wins, new hires, upcoming changes, and culture moments.
Decision-Making Frameworks
46. Risk Assessment Matrix — Build a risk assessment for [DECISION/PROJECT] scoring likelihood and impact for each risk factor, with mitigation strategies.
47. Build vs Buy Analysis — Analyze whether to build or buy [SOLUTION] considering cost, time, maintenance, competitive advantage, and team capacity.
48. Prioritization Framework — Apply the ICE framework (Impact, Confidence, Ease) to prioritize these initiatives: [LIST 5-10 OPTIONS], and recommend the top 3.
49. Scenario Planning — Develop 3 scenarios (optimistic, baseline, pessimistic) for [BUSINESS DECISION] with specific triggers, actions, and contingency plans for each.
50. Decision Document — Create a structured decision doc for [DECISION] with context, options considered, pros/cons, recommendation, and reversibility assessment.
How to Get the Most From These Prompts
Fill in the brackets with specific details — "B2B SaaS selling to mid-market HR teams" beats "a software company"
Chain prompts together — run SWOT (#4), feed results into OKRs (#5), use those in onboarding (#25)
Iterate on the output — tell AI what to fix rather than starting over
Use AI for the first 80% — your judgment and context are the irreplaceable last 20%
Save what works — SurePrompts lets you template your best prompts with custom fields baked in
Tip
Start with the prompts closest to revenue. Sales Script (#16), Pricing Strategy (#6), and Proposal Template (#17) tend to deliver the fastest ROI for business owners using AI for the first time.